Besides an absolutely killer Aston Martin opening chase and an even better dog-fight and parachute scene later, two things stuck in my mind from the latest Bond movie, Quantum of Solace.
First, James Bond driving hybrids. Ford got lots of hybrid vehicle product placement (listen for the electric motor during takeoff and stopping).
Second, the Bolivian desert. I didn’t know there was a desert in Bolivia. That ignorance induced the whip-phone-from-pocket reflex to load up some Bolivian geography (sociological pressure kept me from lighting a bright screen in a theater). It wasn’t the movie’s doing, but the ability to supplement one’s experience with personalized metadata is finally here. I’ll remember this when future grandkids ask when we finally started wearing computers.
The movie was good. Not as good as Casino Royale, but I’m liking this style of Bond more than any of the others.
For those stumbling upon this post looking for more on the Bolivian desert try these blogs, photos, and maps:
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